Whether you're a journalist, academic, government official or placemaking consultant, you'll make presentations, speeches and pitches. Axiom News has learned that "strength-based" storytelling spreads further, faster, than the traditional "if it bleeds, it leads" news. Peter Pula, president of Axiom News, explains how they came across the power of this technique and how it's recently been used in Cincinnati placemaking efforts.
Place Matters with Dr. Katherine Loflin is the weekly radio show dedicated to exploring the people, news and developments in the rapidly growing field of "placemaking." Dr. Katherine Loflin is an expert in placemaking, philanthropy, community practice, civic engagement and program evaluation.